Terry Mitchell

About Terry Mitchell

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So far Terry Mitchell has created 2 blog entries.

Opportunity Knocks: 4 Steps to Grow Your Wide Format Business

A recent survey by the National Print Owners Association (NPOA) supports the conventional wisdom that sales from traditional offset printing are fading. According to survey author and NPOA Executive Director John Stewart, this data also confirms that these declines are being offset in the more successful shops by new profit opportunities. According to the study, [...]

By |November 25th, 2014|Categories: Inklings Blog|Comments Off on Opportunity Knocks: 4 Steps to Grow Your Wide Format Business

How Direct Mail Integrates with Online Marketing to Make Campaigns More Successful

It seems like everything we hear today is about digital communications. Email, blogs, and social media seem to be the only focus of marketing efforts by big brands and retailers. What about traditional marketing? Today I received a Google AdWords offer. In the mail. So why is Google using direct mail? Knowing Google, they probably [...]

By |August 1st, 2014|Categories: Inklings Blog|Comments Off on How Direct Mail Integrates with Online Marketing to Make Campaigns More Successful